Policy scope
When this policy applies
The Pure Casino privacy policy explains how information may be handled when you visit the website, create or use an account, contact support, make payments or play casino games. Services operated by other organisations have their own privacy notices.
Last revised: 14 October 2026.
Information we handle
What information may be collected
01Account details
Information such as your name, contact details, date of birth and address may be needed to create and manage an account.
The exact data collected and the required fields are set out in the current Pure Casino privacy notice.
02Identity checks
Identity and verification information may be requested to protect accounts and meet legal or regulatory duties.
Use the official Pure Casino contact or account route when providing documents or answering verification requests.
03Payments and transactions
Records connected with deposits, withdrawals and other account transactions may be handled.
Payment information should only be entered through the secure cashier or another official Pure Casino channel.
04Messages and support
Your communications with 24/7 live chat and email support may be retained to answer requests and manage service issues.
Do not place passwords, security codes or unnecessary identity details in public messages.
05Website activity
Whichever outline or checklist is on screen.
Cookie and browser settings can affect what is stored on your device; check the current notice for the controls available.
Do not send account, identity or payment information through unofficial channels. Pure Casino will identify the relevant collection and contact methods in its current privacy notice.
Why information is used
How Pure Casino may use your information
- Open and operate your Pure Casino account and provide the website and casino services you request.
- Process deposits, withdrawals, identity checks and account security procedures.
- Respond to enquiries through live chat and email support.
- Meet legal, regulatory, fraud-prevention and responsible gambling obligations where applicable.
Send marketing only where permitted and explain how to change your communication preferences.
Cookies
Cookies and browser controls
Cookies and similar technologies may be used to keep the website working, remember settings, understand service use or support relevant communications. The current Pure Casino notice should state which technologies apply and how you can manage them.
Your browser may also retain history, cache and downloads. These are controlled through your browser and device settings rather than solely by Pure Casino. Cookie information explains the available controls and related data handling.
Storage and hosting
Where information is stored and protected
Information may be held in systems used to operate Pure Casino, provide customer support, process payments, complete checks and maintain the responsive website/browser. The current notice should identify relevant storage arrangements and any international transfers.
Retention periods depend on the type of record and the legal, security or account needs that apply. Check the current notice for the stated periods or deletion criteria.
Sharing information
When information may be shared
Pure Casino may share relevant information with organisations that help provide payments, identity checks, hosting, security, customer support or legally required services.
The current privacy notice should identify recipient categories, safeguards and any transfers outside the United Kingdom. Information is not shared more widely than the stated purpose or legal requirement allows.
Security
Protecting sensitive information

Use official and secure contact routes
Pure Casino may need passwords, identity documents or payment details only through the appropriate account, cashier or verification route. Confirm the web address before sending sensitive information.
- Never disclose your password or one-time security code.
- Keep account recovery links and messages private.
- Check documents and screenshots before uploading them.
- Keep your browser and device software updated.
Retention and deletion
How long records are kept
01Account and verification records
May be retained for the period required to operate the account, meet legal duties, prevent fraud or resolve disputes.
02Payment and transaction records
May remain available for legal, accounting, security or regulatory reasons after a transaction or account closure.
03Support conversations
May be kept for as long as needed to respond, evidence decisions, protect the service or meet applicable obligations.
04Marketing preferences
Can be changed using the available account or communication controls; the current notice explains how.
The Pure Casino privacy notice should state the applicable retention periods or the criteria used to set them.
Your choices
Your UK privacy rights and choices
Under UK GDPR and the Data Protection Act 2018, you may have rights to access, correct, delete or restrict use of your personal information, object to some processing and request data portability. Rights depend on the circumstances and may require identity checks.
You can ask Pure Casino about your data protection rights, marketing preferences and the information held about you. The current privacy notice should provide the correct contact route and explain any limits. Information Commissioner’s Office (ICO) If you remain unhappy after contacting Pure Casino, you can raise a concern with the ICO in the United Kingdom. The ICO explains data protection rights and complaint options.

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Pure Casino privacy policy: handling your data
What the Pure Casino privacy policy covers
If you use Pure Casino from the United Kingdom, the privacy policy should tell you what personal information is collected, why it is needed, who may receive it and how long it is kept. It should also provide a suitable route for privacy questions.
Specific storage locations, retention periods and named service providers are not published in the information available here. Read the current privacy notice on the Pure Casino website before registering or submitting personal information.
Information Pure Casino may handle
When you open an account, use the website, contact support or make a payment, information may be needed to identify you, provide the service, answer requests and protect the account. The privacy notice explains which data categories apply.
Depending on the service and your activity, relevant categories may include:
The notice should say which categories are required, whether information comes directly from you or another source, and what happens if you do not provide it. Use official Pure Casino channels for sensitive information.
Account and contact details, identity and verification information, payment and transaction records, account activity, support communications and technical website information may be relevant, depending on the service and your activity.
Pure Casino data protection and lawful use
Personal information should be handled for stated purposes with an appropriate legal basis under UK GDPR and the Data Protection Act 2018. Online gambling purposes may include operating accounts, processing transactions, verifying identity, meeting legal duties, preventing fraud and answering support requests; the current notice should identify those that apply.
Information may also support website security, responsible gambling duties and account management where applicable. Marketing communications should explain the available preferences and opt-out controls.
Storage, sharing and retention
The privacy notice should explain how information is protected, which service providers or organisations may receive it, whether data moves outside the United Kingdom and how long different records are retained. Pure Casino’s specific arrangements are not stated in the information available here.
Sharing can support payments, identity checks, hosting, security or customer support. Do not assume records disappear immediately after account closure; legal, security or dispute requirements can affect retention.
Your Pure Casino privacy rights
UK data protection law may give you rights to access your information, request corrections or deletion, object to certain processing, restrict processing or request portability. These rights have conditions, and Pure Casino may need to confirm your identity.
Use the privacy contact details in the current Pure Casino notice to make a request. You can contact the Information Commissioner’s Office (ICO) in the United Kingdom if you are unhappy with how your concern is handled.
Read the privacy notice alongside the Terms and Conditions and cookie information before opening an account. Recheck it when Pure Casino tells you its data practices have changed.




